2024第17届全球自有品牌产品亚洲展PLF 中国自有品牌行业盛会|百货展|食品展|零售展|OEM展

联系人：王悦13651828941（微信同号）

展会时间：2024年12月04日-12月06日
展会地点：上海新国际博览中心
审批单位：上海市商务委员会
战略支持：自有品牌制造商协会（PLMA）
主办单位：上海市品牌授权经营企业协会（PLSC） 亚东展览(YADO EXPO)
承办单位：跨采（上海）广告有限公司
展会规模：80000平方米

展商数量：1400家

专业观众：25000名

同期活动：50场
展会介绍
PLF全球自有品牌产品亚洲展自2010年引入中国后,一直致力于推动中国乃至亚太地区零售商自有品牌的健康发展,与全球自有品牌产品美洲展(芝加哥),全球自有品牌产品欧洲展(阿姆斯特丹)并称为全球三大自有品牌系列展。
当前全球经济进入地缘经济阶段,中国零售市场也从原来的高速增长到增长放缓，自2023年以来,中国零售市场基本已经从原来的增量市场转变为存量市场,行业内卷现象非常明显,大多数企业的增长来自于客户数量的增长,而不是原有客户的业务增长,在这种存量市场的竞争中,必然会出现一部分企业趁势崛起,也会有一部分企业逐渐被蚕食原来的市场份额,乃至退出市场,这将是一场由产品性价比、周转效率和技术进步等因素演变的商业模式竞争,在日本和欧美零售市场同样经历类似经济发展阶段的过程中,我们看到,低价、自有品牌和技术是在那个阶段快速崛起的零售企业成功三大主要原因。
PLF全球自有品牌产品亚洲展十几年来，一直致力于为零供双方提供优质的交易平台,已经帮助国内5000多家工厂成功与海外内零售商建立直接合作,通过直采、定制、联名和出口等合作模式进入零售渠道,享受到了自有品牌快速发展期的红利。第十七届PLF展会总面积近60000平方米，超过1000家全球参展企业将在家居日用、个护清洁、生鲜食材、预制食品、烘焙食品、民生食品、休闲食品、糖果巧克力、酒饮冲调、营养保健、宠物用品等版块进行展示,组织数十场活动,邀请中外主要零售企业前来PLF观展、分享、学习、交流,将PLF打造成中国零售市场每年一度的行业盛宴!

展品范围
美妆个护：美容美妆/护理用品防疫用品/个人清洁
家居日用：餐厨用具/家居针纺/收纳整理/生活用纸/一次性用品/卫浴晾晒/家具用品/家庭清洁/文体玩具/DIY/小家电/季节性用品
休闲零食: 肉干肉脯/果脯蜜饯/坚果果干休闲海产品/膨化食品
民生食品: 米面粮油/副食调味/方便速食饼干糕点/季节性食品/南北干货
酒饮冲调: 酒/水/饮料/冲调
糖果巧克冻:巧克力/糖果/果冻/布丁
营养保健: 药膳/膳食补充剂功能性食品
母婴用品: 母婴食品/母婴用品
宠物产品: 宠物食品/宠物用品
生鲜：预制食品/烘焙食品/有机类/水果/蔬菜/肉禽/蛋品/水产/豆乳/生鲜技术

跨采（上海）广告有限公司

联系人：王悦13651828941（微信同号）

The 17th Global Private Brand Products Asia Exhibition in 2024 PLF China Private Brand Industry Summit | Department Store Exhibition | Food Exhibition | Retail Exhibition | OEM Exhibition
Contact person: Wang Yue 13651828941 (same WeChat account)
Exhibition time: December 4th to December 6th, 2024
Exhibition location: Shanghai New International Expo Center
Approved by: Shanghai Municipal Commission of Commerce
Strategic Support: Private Brand Manufacturers Association (PLMA)
Host: Shanghai Brand Authorization Business Association (PLSC) YADO EXPO
Organizer: Cross Procurement (Shanghai) Advertising Co., Ltd
Exhibition scale: 80000 square meters
Number of exhibitors: 1400
Professional audience: 25000 people
50 concurrent events
Exhibition Introduction
Since its introduction to China in 2010, PLF Global Private Brand Products Asia Exhibition has been committed to promoting the healthy development of retail private brands in China and even the Asia Pacific region. Along with the Global Private Brand Products Americas Exhibition (Chicago) and the Global Private Brand Products Europe Exhibition (Amsterdam), it is known as one of the three major private brand series exhibitions in the world.
The current global economy has entered a geo economic stage, and the Chinese retail market has also shifted from high-speed growth to slowing growth. Since 2023, the Chinese retail market has basically transformed from an incremental market to a stock market, and the phenomenon of industry competition is very obvious. Most companies' growth comes from the increase in the number of customers, rather than the business growth of existing customers. In this competition in the stock market, there will inevitably be some companies taking advantage of the situation to rise, while others will gradually be eroded by their original market share, and even exit the market. This will be a business model competition that evolves from factors such as product cost-effectiveness, turnover efficiency, and technological progress. In the retail markets of Japan and Europe and America, which have also experienced similar stages of economic development, we can see that low prices Private brands and technology were the three main reasons for the rapid rise of retail enterprises during that stage.
For over a decade, PLF Global Private Brand Products Asia Exhibition has been committed to providing a high-quality trading platform for both suppliers and retailers. It has helped more than 5000 domestic factories successfully establish direct cooperation with overseas retailers, entering the retail channel through cooperation models such as direct procurement, customization, co branding, and export, and enjoying the dividends of the rapid development period of private brands. The 17th PLF Exhibition covers a total area of nearly 60000 square meters, with over 1000 global exhibitors showcasing their products in various categories such as home daily use, personal care and cleaning, fresh food, pre made food, baked goods, daily necessities, leisure food, candy and chocolate, alcohol and beverage blending, nutrition and health care, pet supplies, etc. Dozens of events will be organized, inviting major retail enterprises from China and abroad to visit, share, learn, and exchange at PLF, making it an annual industry feast in the Chinese retail market!
Scope of exhibits
Beauty and personal care: beauty and skincare products, epidemic prevention supplies, personal cleaning
Home daily use: kitchen utensils/home needle spinning/storage and organization/household paper/disposable items/bathroom drying/furniture supplies/household cleaning/sports toys/DIY/small appliances/seasonal products
Leisure snacks: dried meat, preserved fruits, candied fruits, nuts, dried fruits, leisure seafood, puffed foods
Livelihood food: rice, flour, grain and oil/seasoning for side dishes/convenient fast food biscuits and pastries/seasonal food/dried goods from the north and south
Mixing of alcoholic beverages: Alcohol/Water/Beverages/Mixing
Candy Chocolate Jelly: Chocolate/Candy/Jelly/Pudding
Nutrition and health care: Tonic Diet/dietary supplement functional food
Maternal and Child Products: Maternal and Child Food/Maternal and Child Products
Pet Products: Pet Food/Pet Supplies
Fresh products: pre made food/baked goods/organic products/fruits/vegetables/meat and poultry/eggs/seafood/soy milk/fresh technology
Kuaicai (Shanghai) Advertising Co., Ltd
Contact person: Wang Yue 13651828941 (same WeChat account)